Jan 16 2008

Literary Theory, Baseball, and Politics

Published by bgfeener under marketing

From Uniwatchblog:

Meanwhile, just to bring things full circle, I caught a quick glimpse of a Mitt Romney campaign rally on TV yesterday and noticed that many of the people in the crowd were holding up signs shaped like baseball gloves — mitts, get it? Only problem is, a regular fielder’s glove is not a mitt, because “mitt” is short for “mitten” and only applies to the fingerless gloves worn by catchers and first basemen.

This isn’t an endorsement or slander, but proof that everything you company does, no matter how small it may seem, WILL be noticed by someone.  Most likely, that person can put it on the web.

This is proof that your message, no matter how simple (mitt=baseball glove), is determined by those listening - not by those speaking, right?

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Jan 13 2008

Illy and Lilly: A Mistake You Don’t Want to Make

Published by bgfeener under marketing

Ill LogoIlly: Producer of fine coffee.
Lilly Logo Lilly: Producer of fine medications.

These wordmarks are really similar, and I’d have for there to be a screw-up in my morning coffee.

(Update: Sorry for the poor placement of the pics.  Wordpress isn’t so picture-friendly for me.)

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