Feb 12 2008
I can search for music by artist, by album, by genre, by related artists….
Why not date? What about searching for a song released on your birthday? See all rock songs released in 1969.
How important is the minutia to your customers?
Feb 01 2008
Are people really paying $20,000, $100,000, $150,000 for URLs?
The answer is yes, but WHY!?
The obvious answer is so that the URL comes up in search. Rather, The Great Almighty Search (TGAS).
To many companies, TGAS is the end-all and be-all of internet commerce. To many companies, having a great URL is the secret to generating traffic and loyal users and money and repeat visitors and this and that and everything else.
Wrong.
Your URL is a lot like the sign on the front of your business in the biggest strip mall in the world. Without it, people aren’t going to be able to figure out which store is yours. But, just because your sign says “Tax Help.com” people are not more likely to go to your store, especially if it’s next to “Turbo Tax.”
Want to build your business? Then build your business.
Google knew this. Amazon knew this. Facebook knew this. They made up a word and now it’s a noun AND a verb. (The correct spelling for the 1 followed by a hundred zeros? “Googol.”)
You know who doesn’t know this? The guy paying $7,500 for “automobiledealer.com.”
Some $9.99 suggestions from GoDaddy.com…
The quote at the end of the article says that that small businesses need to work harder to get some great domain name. Wrong - - small business just needs to work smarter.
Feb 01 2008
The government has an obligation to protect businesses from people stealing from them, hurting them, blowing up their buildings, and insulting them.
The government does NOT have an obligation to protect a business model.
With that said… here’s Firefox’s Adblock and Customize Google extensions.
Jan 25 2008
Stevie Wonder’s 1976 album Songs in the Key of Life is an album without any filler. Every song is crafted within the greater scope of the album. No skits, no pop singles for the radio.
Having a focused approach to business is difficult. It takes a lot of thought and the ability to admit that your ideas aren’t perfect. Most things developed within the creative process start out at filler. Heck, look this billion dollar company’s “finished” projects and their beta projects.
Stevie Wonder never ventured from his modus operandi when releasing Songs in the Key of Life. What are you spending your time on today?
"I'm an artist, and if you give me a tuba, I'll bring you something out of it." (c) John Lennon More...
